Gary Vaynerchuk Loves That Languedoc

Despite the fact that I really love seeing my own face on the homepage of Love That Languedoc, here’s a little tribute to the dude who told me to start this blog in the first place: Gary Vaynerchuk.

A few days ago, he included a Languedoc wine (Mas Julien 2006) in an episode of his ground-breaking web TV show “Wine Library TV”.  Gary started in 2005 with the birth of online video and he is the prime example of a dude who went against the advice of mainstream wine entertainers.  He does an unedited show (just adding a title sequence and some opening theme) and he acts like himself, a down to earth guy who enjoys tasting wine.

This episode is about pairing wine with hotdogs from popular American gas station & convenience store 7-Eleven.  Most of his episodes are much less gimmicky, but everybody loves the goofball theme episodes.  And this one does a good job of bringing his unpretentious demeanor to the forefront.  He talks about “Bunk-Ass Malbec” that is getting “jumpy the sharky”.   This is a language that doesn’t get used a lot on the wine trade circuit.  But it’s language that normal people (American geeks like me, at least) can understand.  I talk like this.  And I love this about the show.

Also, he tastes Mas Julien’s Terrasses du Larzac 2006.  Gary says some very nice things.  It’s not a bargain or a steal like some Languedoc wines he offers in the US, mostly because Mas Julien has earned a reputation and really puts a lot of work into its wines… 30 bucks, an understandable price.  But it’s also the only wine that he goes back and sips at the end of the show.  He also mentions that it is totally wrong for 7-Eleven hot dog because the poor hot dog just can’t handle all that flavor.  The hot dog is lost in this deep wine. Entertaining stuff. Watch it.

Anyway, my blog is about one year old.  Thanks to Gary for convincing me to start Love That Languedoc.  And a big thanks to you for following along.

If you want Gary to convince you to start a blog, maybe pick up a copy of his book on why now is the time to cash in on your passion.  And preorder his upcoming book, The Thank You Economy, about how businesses are using the Internet to bring customer relations and caring back into fashion.  The Thank You Economy is like a manual on how to use the Internet to care about your customers the way your grandparents cared about their customers.

And those of you living in Paris will be able to catch Gary at Le Web and Vin 2.0 this December.  I will also be talking at Vin 2.0 and generally hanging out in Paris around then if you want to meet up.

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